The technique of increasing the quantity and quality of visitors to a website or search engine site is known as search engine optimization (SEO). Burraq IT solutions provides best Online and physical SEO Training courses in Lahore Pakistan. Instead of direct or bought traffic, SEO focuses on organic (sometimes known as "natural" or "organic") outcomes. Searches can result in unpaid traffic from a range of sources, including pictures, video, news, academic, and vertical sector searches. Search engine optimization, or SEO. The word "SEO" refers to techniques used to raise a website's rating so that it has a higher probability of appearing in pertinent organic searches.