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Malaysia Lead Generation Tips: Master The Basics

Submitted by • September 28, 2016

In B2B lead generation, some terms are being used interchangeably, such as marketing and lead generation, lead and prospect, telemarketing and cold calling, and all that. I used to think that I could always do it for convenience but found that doing so can create confusion in a team and have a dramatic impact on their B2B marketing efforts.

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Voted by shanel223

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