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Content Marketing- A Complete Guide To Content Marketing

Content Marketing- A Complete Guide To Content Marketing

Submitted by • October 25, 2018 www.blog.kitoinfocom.com

If you are marketer then you may already know what is the worth of the content for a company. Nearly 90% of the businesses use content marketing to generate leads and convert them into sales. Content is how you tell the world about what you do and how you do it. Having said that, it is all up to you whether you are making yourself a protagonist or the antagonist of your own story. Which is, of course, if you tell your story better than others then it is a win situation for you, or if you don’t, then you are the one who will be in a losing side. No, it doesn’t mean better content will give you higher sale, however, it will give you more chances to generate leads. According to the ‘Missing the mark’ report, 71% of the customers were turned down when the post seemed like a sales pitch. As making a new customer purchase your products is a tough task and it requires to build trust among the targeted customers. Let us understand what is content marketing and how it is done?

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